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Design Futures


Inspired by UN SDGs

Design a System or Product

To Inspire the Future

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2020 has forced us to rethink how the design works. 


Inspired by UN SDGs, this project will bring together young people and the global industry to create new models for a successful, sustainable, circular industry. 


From farms to factories to the new Front Row, we will create solutions that work for everyone.

This year we received a high level of submission. We want to send a big thank you to everyone who participated in our contest and helped make it a success! Please check the menu below to view the winners' bio. For more details about the winning entries, please visit our Instagram page at @wedesignorg



Jasonpaul McCarthy

Academic Director at We

An accomplished fashion educator, designer, and advisor regarded in the industry for his invaluable contribution in creating and implementing academic visions, design briefs, creative projects, collections, and manage teams. Jasonpaul has over ten years of international experience in academia, by teaching at a number of institutions such as AIU, UEL and SCAD that have taken him to major fashion cities such as London, Paris and New York. Former Director of the Associate Degrees (A.A.S.) in Fashion Design and Fashion Marketing at Parsons School of Design.Former Program Director of BFA Fashion Design program at Parsons Paris.


Patrick Duffy

Founder at Global Fashion Exchange (GFX) + The SwapChain

Patrick Duffy is the founder of GFX & Intandem Creatives, focuses on sustainability, design and the production of big ideas. Patrick powers creative teams in New York, Los Angeles, and London and has produced events, created marketing campaigns and activations for some of the world’s most recognized brands. Patrick’s passion for social impact led to the creation of Global Fashion Exchange in 2013, an international initiative challenging the fashion industry to create a more sustainable world. In addition to his work with GFX, Patrick also manages global partnerships for Common Objective (CO) is an intelligent business network for the fashion industry. 

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Lorenzo Albrighi

CEO & Co-Founder at lablaco

Lorenzo Albrighi was born in London and grew up between Florence and Milan, cultivating a deep passion for design and Italian bespoke tailoring, which brought him to start sewing as an apprentice tailor at twenty years old in the historical sartoria A. Caraceni in Milan. After five years of cutting and sewing suits for some of the most influential international figures in fashion and finance, he set up his own tailoring house, before dedicating himself to building lablaco with former Giorgio Armani buying and merchandising manager, ShihYun Kuo, creating a universal platform connecting all stakeholders to accelerate digitization and transition towards a multi-dimensional circular economy for fashion. With a mission to digitize fashion, redefining the relationships between suppliers, designers, brands, retailers, content creators, and individual customers through transparency and circularity.


John Bartlett

Director of Marist College Fashion Program

Award-winning fashion designer John Bartlett has been selected to lead Marist College’s top ranked, internationally recognized Fashion Program.

Once called “a fashion bad boy” by the Wall Street Journal, Bartlett’s signature style embraces a rugged American authenticity that earned him two Council of Fashion Designers of America (CFDA) awards: the Swarovski Best Newcomer Award and Best Menswear Designer of the Year in 1997.  In 2010, the American Apparel and Footwear Association (AAFA) named Bartlett “Designer of the Year.” That same year his update of the Hush Puppies “Earl” loafer earned a spot in the Style Hall of Fame. A graduate of Harvard University and the Fashion Institute of Technology (FIT), Bartlett worked with designers Willi Smith and Ronaldus Shamask before launching his own eponymous collection in 1991. Bartlett also served as creative director for two iconic American brands, Ghurka leather goods and Claiborne, which was renamed “Claiborne by John Bartlett,” as well as the Italian powerhouse label Byblos.


Catarina Midby

Secretary General at Swedish Fashion Association

Former Sustainability Manager at H&M

Fashion and Sustainability Consultant at Catarina Midby AB

Founder at MIDBY STUDIO 

Catarina Midby has worked in the fashion industry for more than 30 years. She started her career as a fashion editor at Swedish Elle magazine and then moved on to PR, trends and sustainability at H&M Group. In 2018, she left the big high street brand to pursue a career as a consultant and also to start up her own sustainable T-shirt brand MIDBY STUDIO, and last year she was recruited as Secretary General at Swedish Fashion Association to bring together, support and promote Swedish fashion in Sweden and internationally.


Richard Poulson

CEO at Showroom-X | Chairman of the Fashion Council of Western Australia

With an unfailing drive and determination to turn big ideas into reality, Richard is a formidable entrepreneur with a flair for the creative.

Since co-founding Morrison - one of Australia’s most successful women’s boutique fashion brands - in 2002, he has gone on to build many businesses across importing, sales, medical financial technology, retail, advertising, marketing and disruptive technologies.

With the rise in popularity of convenient online shopping, his latest venture Showroom-X is a polished e-commerce platform showcasing Australia’s finest fashion brands to an international market.


Paul Dilinger

Vice President of Global Product Innovation at Levi's

Working for the largest jeans company in the world, Paul Dillinger, vice president of global product innovation at Levi Strauss & Co., understands the mounting pressure for the denim sector to become more sustainable.In his role at Levi’s, he has the unique opportunity to help drive this change through a combination of science and design, having worked on several groundbreaking product and design initiatives. Dillinger led the team that developed the company’s Wellthread Collection in 2015, which focuses on implementing new supply chain processes that use less water, empower workers and promote circularity in product design. And in 2019, he was instrumental in Levi’s adoption of cottonized hemp—a breakthrough that serves as a sustainable alternative to cotton.


Chris Gelinas


Finalist in the CFDA/Vogue Fashion Fund

New York-based womenswear designer Chris Gelinas has been recognized for his innovative approach and attention to detail, selected as a U.S. finalist for the 2015 International Woolmark Prize and shortlisted as a finalist in the first LVMH Young Fashion Designers prize in 2014. His debut CG collection won the "MADE for Peroni Young Designer Award" in 2013. Gelinas graduated with a design degree from Parsons School of Design. He refined his technical skills at some of the industry's most acclaimed fashion houses, including Marc Jacobs, Proenza Schouler, Balenciaga, and as first assistant to Olivier Theyskens at Theyskens' Theory. Gelinas is dedicated to a movement that supports local industry, creating and producing much of his collection in New York with the highest level of skill and craftsmanship.


Yingchun Zang

Professor | PhD of Academy of Arts & Design at Tsinghua University

Director of Department of Fashion and Textile Design, Academy of Arts & Design at Tsinghua University

Vice Chairman of Beijing Fashion Designer Association

As a professor with more than 20 years of experience in design education, Yingchun has been involved in and experienced the development of undergraduate, postgraduate and PhD teaching programs in Tsinghua University. She has been the external examiner of Hong Kong Polytechnic University and the PhD Supervisor of Birmingham City University, UK since 2009. She is also the visiting professor at Polytechnic di Milano. As a design educator, she works with pioneers for China design education and has devoted to international design education exchange network with Europe, America, Asia, Africa and Australia. As a researcher, she focuses on sustainable fashion and textile design research.


Sara Kozlowski 

Director of Education + Sustainable Stragegist at CFDA

From scholarship to sustainability, Kozlowski oversees a CFDA program portfolio designed to provide impactful mentorship, education, sustainable business, development & awards for creatively diverse talent- ranging from student - early emerging, to professional. Kozlowski’s professional journey began by working for Anna Sui, who recruited her as an Assistant Designer following graduation from Parsons. She later launched the brand CAKE., which during its 6 years, presented during NYFW with representation from Steven Alan – & sold globally at over 40 stores including Barneys New York, Intermix, Browns, and United Arrows before closing in 2001. Within sustainability, her voice has been invited as a speaker & panelist within education and industry including UN SDG Media Zone, Berlin + Helsinki Fashion Weeks, CBS News, Business Insider, and NYU Stern Center for Sustainable Business.


Carrie Ellen Phillips

Partner and Co-Founder at BPCM

Sustainability Educator and Speaker

Carrie is a founding partner of BPCM Worldwide, a communications consultancy with a focus on Luxury, Fashion, Beauty, Hospitality, Wine & Spirits, Sustainability, Technology. She founded BPCM's Sustainability practice to help companies understand their impact as well as how and when to talk to their customers about it. She’s passionate about new innovative technologies and how to bring them to market. She’s also a speaker and educator on Sustainability and the Circular Economy.


Amanda Parkes

Chief Innovation Officer at PANGAIA

Fashion Scientist

Amanda Parkes is a fashion scientist with over 15 years of experience in fashion innovation, sustainability, wearable technology, interaction design and smart materials spanning research, development, and product commercialization for startups and major tech and fashion companies. She is currently the Chief Innovation Officer of Pangaia, a material science brand and collective building a sustainable future in lifestyle products as well as the Chief Innovation Officer of Future Tech Lab, an investment company focused on high tech sustainable solutions in material science and bio-fabrication. Past career highlights include roles as the Chief of Technology and Research at Manufacture NY, founder of fashion tech studio Skinteractive, and co-founder of Bodega Algae, a microalgae biofuels company. She received a PhD & M.S. in Tangible Media from the MIT Media Lab and a B.S. in Mechanical Engineering and a B.A. in Art History from Stanford University. 

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Yunsheng Su

Executive Vice Dean of Tongji University Shanghai International Institute of Design and Innovation

Associate Dean of Tongji University School of Design and Innovation Urban Planning PhD | Registered Planner
Adjunct Professor at Technical University of Darmstadt

Dr. Su Yunsheng is the Innovation Director of Master Planner for the Shanghai 2010 World Expo., co-founder of Urban China Magazine, Speaker in 2014 TED global, Tencent WE summit, and 2015 One person One World Show---CCTV. He has supervised many important Urban Design projects, such as 201 0Shanghai Expo ,2005 Beijing Tongzhou Canal city, ,2013 Guangzhou Financial City etc. He has been active in bringing the experience of China’s rapid modernization and its designs to other developing countries, such as Angola, Zambia, Russia etc. He has been Invited many times to teach in Shanghai and Beijing mayor training course.


Johannes Neubacher

WWD International Fashion Special News Vice President and Chief Content Officer

Austrian, MBA with double major in piano and media management, formerly the United Nations Industrial Development Organization investment and technology promotion service project director, has 12 years of Chinese media management experience, formerly the chief editor at "Time Out Le ", "iLook World Metropolis" magazine, "Rainbow Madame Figaro" magazine, and "FT Rui" magazine under the UK Financial Times.




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